SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer, the world’s leading mobile marketing analytics and attribution platform, and MMA Global, a leading not-for-profit marketing trade body, today jointly ...

Data analytics company AppsFlyer is eyeing the public markets after reportedly securing more than $1 billion in a Series E ...

SAN FRANCISCO, May 21, 2026--(BUSINESS WIRE)--AppsFlyer, the Modern Marketing Cloud, today launched Web Performance Measurement, extending the attribution standard that defined mobile performance ...

SAN FRANCISCO, CA--(Marketwired - Mar 17, 2017) - AppsFlyer, a leading mobile attribution and marketing data analytics company whose mission is to make the marketing industry more measureable, today ...

AppsFlyer has raised more than $1 billion in Series E funding at a $2.7 billion post-money valuation, Axios has learned from sources familiar with the financing. Why it matters: The investment is from ...

SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer, the global attribution leader, ranked #1 in G2.com’s 'Top 100 Best Marketing Products' list for 2021. AppsFlyer was also named to six additional “Top 100” ...

Digital marketing firm AppsFlyer has acquired DevtoDev, a comprehensive data analytics solution tailored for game and app developers. This strategic move strengthens AppsFlyer’s core offerings in ...

SYDNEY, Nov 25, 2020 - (ACN Newswire) - - AppsFlyer, the global attribution and marketing analytics leader, today announced its official expansion into Australia and New Zealand (ANZ) with its first ...

Appcharge, a direct-to-consumer (D2C) platform for mobile games, and marketing measurement firm AppsFlyer announced a strategic partnership. They will offer a unified cross-platform mobile and web ...

With all the drama swirling around Chrome’s now-scrapped plans to deprecate third-party cookies, it’s easy to forget that the fate of Google’s mobile advertising ID (GAID) still hangs in the balance.