In a recent episode of Google’s Search Off the Record podcast, Allan Scott from the “Dups” team explained how Google decides which URL to consider as the main one when there are duplicate pages. He ...

7-percent of all the new URLs clicked on URLs in Bing Search in the past month were sourced from the IndexNow protocol, Fabrice Canel from Microsoft told Search Engine Land. In fact, IndexNow has ...

Google's Gary Illyes continues to warn SEO professionals and website owners about URL parameter crawl issues. Gary Illyes warns about URL parameter issues on LinkedIn. He advises using robots.txt to ...

Keywords are becoming less relevant when tracking search engine query rankings. One marketing company believes URLs will become the way industry verify the influence of a content topic on a Web site ...

The topic of URLs for SEO and ranking is one that has been around since search engines first existed and 25+ years later, it is still a popular topic. Google has said time and time again that keywords ...

Google has launched the URL Contains targeting functionality on Performance Max. The feature, which is also available on Dynamic Search ads (DSA), enables you to manually specify which URL to show ...

As someone who frequently has Chrome open, you likely find yourself using Google for a myriad of internet searches, ranging from finding the perfect chocolate chip cookie recipe to understanding how ...