PPC Pulse: Reddit Max Campaigns, Google Creator & Microsoft Targeting Updates

This week’s PPC Pulse covers Reddit Max Campaigns, Google Creator Partnership updates, and Microsoft’s new targeting ...
Search Engine Land

Google Ads adds ‘Locations of Interest’ targeting to AI Max for Search

Google Ads added a new targeting feature to AI Max for Search campaigns: “Locations of Interest.” The rollout appears to be early-stage and not yet widely documented in Google Ads help resources. How ...
Search Engine Land

Google adds location targeting controls to Demand Gen campaigns

Google Ads is rolling out new location targeting options for Demand Gen campaigns, matching the controls already available in Search. What’s new. You can choose between Presence or interest and ...