If your intellectual property firm isn’t optimized for modern AI search platforms, you’re missing critical opportunities during key moments of the client decision journey. While your traditional SEO ...

In 2026, the digital landscape for law firms is no longer just about "ranking on Google." It’s about becoming the definitive, ...

"To effectively leverage GEO, law firms should create high-quality content that directly addresses your audience's questions and is optimized for AI processing," writes 9Sail founder Joseph Giovannoli ...

Most law firms allocate their digital marketing budgets based on historical comfort rather than current performance data. That’s a problem. The convergence of AI optimization, evolving search ...

For years, New Jersey law firms have operated on a familiar marketing playbook. We invested in search engine optimization (SEO) and paid for clicks (PPC), and we continued to do so even as the returns ...