AUSTIN, Texas -- Imagine seeing an angry Dumbo in a movie poster when you are peeved but a happy one when you are in a good mood. That's the premise behind an interactive poster that supposedly reads ...
NEW YORK & BURBANK, Calif.--(BUSINESS WIRE)--Accenture (NYSE: ACN) is helping Disney Studios’ StudioLAB develop and pilot interactive movie posters that incorporate digital technologies, including ...
Consumers are receptive to the concept of digital posters, according to a new report by lifestyle and environments agency Kinetic Worldwide. The study found a positive response to the idea of an ...