Google released the December 2024 core update today. Yes, this new core update is happening a week after the last core update completed. The update will take about two weeks to roll out, Google said.

The Google June 2025 core update started on June 30, 2025 and completed on July 17, 2025, after a 16 day rollout. Early indications from the data providers show this update was one of the larger core ...

Google’s latest Search Off the Record shared a wealth of insights on how Google Search actually works. Google’s John Mueller and Lizzi Sassman spoke with Elizabeth Tucker, Director, Product Management ...

Google officially announced the rollout of the March 2025 core update yesterday at around 12:30 pm ET. This core update is expected to take up to two weeks to roll out. Google said this is a regular ...

The time has finally arrived; the day you all have been waiting for is here - the Google August 2024 core update started rolling out on Thursday at 11 am ET. Yea, you all saw it coming, Google told us ...

Google added a page experience recommendation to the Discover guidance The updated guidance now uses the words "clickbait" and "sensationalism" by name. Google split its title guidance into two ...

Google released its long-awaited August 2024 Core Update on Aug. 15. Once complete, this update will demote low-value SEO-focused content and promote high-quality websites. The goal, according to a ...

Forbes contributors publish independent expert analyses and insights. Rachel Wells is a writer who covers leadership, AI, and upskilling. Remember Blockbuster? Who even remembers them anymore? No one ...

Google’s November 2024 core update started on November 11, 2024 and completed about 24 days later on December 5, 2024. Every core update that Google confirms, by definition, means that the ranking ...

This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → This week’s Media Briefing looks at the ...