Would you pay more for the ‘World’s best’ personal assistant, or get by with a free one that targets you with ads? Would you pay more for the ‘World’s best’ personal assistant, or get by with a free ...

It’s the end of another quarter, which means it’s time for yet another earnings call with concerning ideas for generating more revenue. This time around, it's Amazon CEO Andy Jassy, who told ...

Amazon Echo Show owners are reporting an uptick in advertisements on their smart displays. The smart displays have also started showing ads for Alexa+, the new generative AI version of Amazon’s Alexa ...

The question, once a whisper, has grown into a buzz: Will Amazon, in its pursuit of advertising dollars and dominance, soon embed ads within its Alexa voice assistant? The company’s recent moves ...

Amazon's Alexa Super Bowl ad was a hit during the big game. With guest spots from Gordon Ramsey, Cardi B, Rebel Wilson, Sir Anthony Hopkins and even founder Jeff Bezos, the ad impressed fans and ...

Amazon Could Put Ads in Your Alexa+ Conversations Amazon CEO Andy Jassy told investors that users' conversations with Alexa+ could become 'a lever to drive revenue,' though he didn't spill many ...

Alexa+ has been rolling out to everyone with a Prime membership, even if you didn’t ask for it. Here’s how to change it back.

The broader rollout, announced today (Feb. 4), marks a major milestone in Amazon’s effort to reinvent Alexa for the age of large language models, as competition from AI chatbots such as OpenAI’s ...

Last week, Amazon's 2025 devices event debuted two new Echo smart speakers with Amazon's latest Alexa Plus (Alexa+) voice assistant. Now, Echo Show owners are reporting that its AI-powered updates ...