Only a year ago almost no one paid the full sticker price when buying a new car. Now you're lucky if you can.In perhaps the most striking sign of the change in new car pricing, 80% of new car buyers ...

Hyundai and Genesis are warning U.S. dealers against aggressive pricing strategies that are damaging brand image, including markups that push transaction prices "way above" sticker price, according to ...

The pandemic brought on a supply crunch that's seen vehicles sell for way above their sticker prices. As parts of the car-buying market start to return to normal, upcharges are finally starting to ...